23 July 2021
Something you may have missed…

Something you may have missed…


When you think about communications, you may think of it mostly in the context of a commercial business, however, you may have missed that communicati...
16 July 2021
The secret sauce that adds some spice to your social media posts!

The secret sauce that adds some spice to your social media posts!


Recently, I encountered two small business owners who shared, that at times they feel stuck when it comes to their online posts and so they often just...
09 July 2021
How are you building  recognition for your brand?

How are you building recognition for your brand?


What’s the biggest issue facing your brand right now? Did you say money? What if I told you that’s not the case? You’re probably asking yourself...
02 July 2021
Three ways to reconnect with customers Post COVID

Three ways to reconnect with customers Post COVID


We all know too well how the pandemic has affected the economy. It is predicted though, that as we return to normalcy, people will go into a frenzy of...
25 June 2021
How to get your hospitality  business back in the game! Pt: 2

How to get your hospitality business back in the game! Pt: 2


Regardless of how successful the fight against COVID-19 is, regional and international travel will be affected for some time. With this in mind, domes...
18 June 2021
How to get your hospitality business back in the game! Pt:1

How to get your hospitality business back in the game! Pt:1


Fortunately, the travel and tourism industry is entering the stage of recovery; however, the rate of recovery will vary, depending on where in the wor...
11 June 2021
What you need to know about Influencer Marketing

What you need to know about Influencer Marketing


Imagine being able to make people buy things or support your cause, by just posting on social media! That’s exactly what an influencer does! The big...
04 June 2021
Getting customers in, is half the battle… What’s next? Part 2

Getting customers in, is half the battle… What’s next? Part 2


Gradually, there is a shift from the mass marketing approach towards that of targeted marketing and relationship building so as to adapt to, and attra...
28 May 2021
Getting customers into  the business is half the battle… What’s next? Pt: 1

Getting customers into the business is half the battle… What’s next? Pt: 1


You booked radio ads, you have a banner advert on one of the online news sites, you advertised on social media and people are visiting your business; ...
21 May 2021
The power of media training for your business – part II

The power of media training for your business – part II


Preparing for media training is just as important as selecting the right people for said training. Below are a few tips to bear in mind as you prepare...