Photos get ‘likes’, Captions get sales!
Business Buzz
How much attention do you pay to your Instagram post captions? Sure, you may focus on the images and videos you post but as a brand or business, it’s ...
July 29, 2022
Ways to strengthen your business reputation
Business Buzz
As a business you may strive to make more money but what is even more important particularly since it affects your ability to consistently attract cus...
July 22, 2022
You need this in your marketing toolkit!
Business Buzz
In today’s Marketing landscape, one thing is for sure- content is king! However, whilst much of your marketing may be rooted in words and images, it’s...
July 15, 2022
Easy breezy summer ideas to boost sales!
Business Buzz
Carnival has ended but what are your plans for your business/brand for the next two months? If you want to drive sales during the next month or two, y...
July 8, 2022
Marketing missteps that kill start-ups
Business Buzz
This week I am sharing some common marketing mistakes that start-ups make which end up hurting the success of their brand/business in the long run. Le...
July 1, 2022
Embrace these two Marketing trends now!
Business Buzz
If you work in Marketing and have your finger on the pulse of what’s happening, you will realize that Marketing trends are continuously changing and e...
June 17, 2022
Maximize your  impact by doing this!
Business Buzz
“So many platforms, radio stations, online news sites etc… what type of content should I share?” This is a question often asked by business owners and...
June 10, 2022
Top four ideas to create a brand
Business Buzz
IN A COMPETITIVE market, your start-up cannot exist long-term unless customers trust your company. Branding is about building trust for your products ...
May 20, 2022
Media training tips you can use right now!
Business Buzz
For some, it’s a dreaded moment … for others, it’s welcomed but whether or not you look forward to being in front of a camera or being interviewed by ...
May 13, 2022
How clear is your messaging?
Business Buzz
You’re excited about launching or advertising your event for the Carnival season… you are ready to launch your new product/service/campaign…. You are ...
April 22, 2022
Feeling stuck on what to post on  Instagram?
Business Buzz
If you get stuck from time to time when it comes to creating and planning your Instagram content, you’re not alone! We all go through that from time t...
March 11, 2022
What’s on-trend in  social media for 2022?
Business Buzz
Social media has indeed been a transformative force in the world of Marketing and Public Relations and as such since the commencement of the pandemic,...
March 4, 2022
Photos get ‘likes’, Captions get sales!
Business Buzz
How much attention do you pay to your Instagram post captions? Sure, you may focus on the images and videos you post but as a brand or business, it’s ...
February 25, 2022
Marketing tactics to leave behind in 2021!
Business Buzz
The business environment is very competitive and highly dynamic. Even with the smallest change, business can be easily affected; this can then impact ...
December 31, 2021
Get your business/brand ready for 2022!
Business Buzz
2021 is ending but whilst you are in the heat of the Christmas festivities, have you given any thought to plans for 2022? Have you started creating yo...
December 23, 2021
You need this in your marketing toolkit!
Business Buzz
In today’s Marketing landscape, one thing is for sure- content is king! However, whilst much of your marketing may be rooted in words and images, it’s...
November 26, 2021
Marketing missteps that kill start-ups
Business Buzz
This week is Global Entrepreneurship Week – a week designed to connect people with the tools and resources they need to engage in entrepreneuria...
November 12, 2021
Goodwill and why your brand needs it
Business Buzz
Truer words have not been spoken than when investor and philanthropist, Warren Buffet, said that it takes 20 years to build a reputation and five minu...
November 5, 2021
Five mistakes commonly made on social media
Business Buzz
How effective has being on social media been for brand? Think about it, on a scale of one to five, with one being the least effective and five being v...
October 1, 2021
You can’t build a brand without your team!
Business Buzz
This week I am switching the focus away from external Marketing to internal Marketing. Very often when we talk about branding, we forget one of the mo...
September 10, 2021
Five ways to prep for Black Friday
Business Buzz
I know the headline probably had you doing a double take! Black Friday? Yes, there’s no time like the present! Timing is everything when it comes to y...
September 3, 2021
What are you selling?
Business Buzz
Have you ever sat down and thought about what you are really selling? This is a question I always urge businesses to think about from the start-up pha...
August 20, 2021
Everyone is not your target market!
Business Buzz
There may be many instances in which a one size fits all approach works, however, Marketing & Public Relations is not one of them. If you are quic...
August 13, 2021
Let’s get digital!
Business Buzz
The one thing the pandemic should have taught us is that it’s impossible to return to the way things were; this is true in more ways than one especial...
July 30, 2021
Something you may have missed…
Business Buzz
When you think about communications, you may think of it mostly in the context of a commercial business, however, you may have missed that communicati...
July 23, 2021
The power of media training – part 1
Business Buzz
With lean marketing and communications budgets being the order of the day, your business/organisation may hesitate to spend time and money on media tr...
May 14, 2021
Music PR 101 for  entertainers and musicians
Business Buzz
Entertainers continue to feel the effects of not being able to perform at LIVE events; however, does this mean all is lost? Absolutely not! This is an...
April 9, 2021
What’s your sales pitch?
Business Buzz
You may think that a sales pitch is only relevant for a product or service but as an individual, you should also have a sales pitch because you are a ...
June 5, 2018
Four ways you could be losing customers
Business Buzz
By Candice Sealey It is said that the average small business loses half its customers within three years, this is according to serial entrepreneur, sp...
May 15, 2018
A book every small business owner must read
Business Buzz
I firmly believe that knowledge is power especially when you know how to use that knowledge. I am always actively seeking to improve my knowledge and ...
May 8, 2018