Business Buzz

Two weeks into 2018 and you are making big plans. Oftentimes, when one hears New Year’s resolutions, one thinks of ‘eating healthier,’ among oth...

by Candice Sealey Tis the season for sharing, not only with family, but also with clients, vendors and employees. Giving gifts to clients, business as...

One of the first things I learnt is that the best marketing doesn’t feel like marketing. Subtle acts at times go a long way, like the small act of s...

Tis the season for sales and promotions. We are being surrounded by multiple Christmas advertising messages. So how do you stand out? Check out these ...

This week, 170 countries around the world celebrate Global Entrepreneurship Week; the purpose of this special week is to celebrate entrepreneurs and i...

I remember my first conversation with my public relations manager concerning media interviews. Being a public relations executive at a global, award w...

In this competitive market where consumers, have unlimited choices, including the option to buy online, building a lasting brand is more important tha...

Great! You have decided to start advertising! But not all ads are created equally! There are ads and then there are effective ads! What is the differe...

by Candice Sealey You have decided to use videos as part of the marketing for your business, but where do you start? How can you get the best bang for...

by Candice Sealey You have decided that a trade show or business expo is a great way to advertise your business. You have registered and the day is fi...

by Candice Sealey Expos and trade shows are excellent ways to connect with your existing customers, as well as to gain new ones, but it only works, if...

by Candice Sealey Hosting an event sounds great, but finding and convincing sponsors to give you the MONEY can be a struggle! Everyone wants to know "...