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Sports
July 31, 2015

C&W unveils BPL Flow Football App

It’s another big win for Barclays Premier League (BPL) Caribbean fans, as Cable & Wireless Communications (C&W) unveils an exciting new Flow Football App that customers can download on their mobile devices to access the BPL matches and features.{{more}}

The Flow Football App is the result of a recently announced audio partnership between C&W and talkSPORT, the official global audio provider of the Barclays Premier League Football. The partnership ensures that fans will have even more access to BPL as it happens, at their convenience, even while “on the go.” Under the partnership, C&W will also stream every match of the world’s most popular and exciting football league to customers through their Flow set-top-box and online via the new mobile application.

The first game of the season goes live on August 8, 2015, between Manchester United and Tottenham Hotspur.

“This partnership with talkSPORT is consistent with the commitment of the “new” Flow, ensuring that our customers have more options to access high quality content, including live sports and commentary via a number of devices,” said James McElvanna, C&W’s VP Product Management. “The Flow Football App,” he said, “is just one of the new products that we are bringing to the market to ensure we continue to meet our customers’ demands for access to content that they want across a variety of platforms, including smart devices and via the Internet.” According to McElvanna, “Customers can look forward to similar Apps across the company’s product offerings, as C&W continues to roll out our refreshed, new Flow brand across the Caribbean.”

C&W, which now operates both the Flow and LIME brands across the Caribbean, will give all its customers access to live Premier League football commentary in both Spanish and English for four seasons, starting in 2015/16. In addition to talkSPORT’s official live commentary, users will also enjoy coverage of selected FA Cup matches, weekly Barclays Premier League preview and review shows and other mobile and digital content.

The new Flow Football App also allows fans to check match fixtures, get up-to-the-minute score updates, results and team tables. The App includes dedicated sports segments, providing in-depth coverage of all breaking football news. Another exciting feature is the App predictor, which allows fans a chance to win £1million every week as soon as the first match goes live.

“With access to all 380 games, there will be no better place for fans than with Flow to keep up with all the action, especially when on the go,” the VP Products also said.

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