Campari Holiday Winningz Promotion Concludes Following December Activations

Kingstown, St. Vincent/ Friday, 13 th January, 2025/The Campari Holiday Winningz promotion has officially concluded, marking the end of a festive campaign that combined prize giveaways and December promotional activations, with prize handovers continuing into the final phase of the campaign. Holiday Winningz ran from October 27th to December 31st, 2025. Customers were invited to buy one bottle of Campari 750ml or 1L for a chance to win weekly and monthly prizes.

The promotion offered multiple opportunities to win throughout the holiday period and rewarded Campari consumers for their participation. As part of the campaign, LIVE activations took place during December, adding an extra layer of excitement to the holiday shopping season. Shoppers had the opportunity to participate in a spin and win experience, creating a lively atmosphere and moments of surprise.

Over the course of the promotion, winners claimed a wide range of prizes including laptops, cash, vouchers and branded merchandise. Several prizes have already been handed over, with the remaining Grand Prizes which includes a Furniture and Appliance shopping spree, scheduled to take place. The December activations proved to be a standout feature, driving strong participation and reinforcing Campari’s commitment to engaging consumers beyond the shelf.

The interactive experience created memorable touchpoints during one of the busiest retail periods of the year. The Holiday Winningz promotion was designed to reward consumer loyalty while adding excitement to everyday shopping during the festive season. The consistent engagement and positive response throughout the promotional period highlighted the effectiveness of combining premium products with meaningful experiences.

Campari extends congratulations to all winners and sincere thanks to everyone who took part in the Holiday Winningz promotion.

ENDS

For more information and updates, visit Campari’s social media pages

@CampariCaribbean

About Campari
Campari is the iconic red Italian aperitif known for its vibrant flavor, bold heritage, and timeless appeal. As a leading global brand, Campari is dedicated to crafting exceptional moments and connections for its customers worldwide.

With an unforgettable blend of flavour, energy and style, Campari Red Passion swept through the 2025 Carnival season delivering bold experiences from sunup to sundown. Even before the first event, Campari was already building momentum with an exciting off-trade promotion, which gave shoppers a chance to win premium event tickets, exclusive Carnival merch and an Oxygen Mas costume. This campaign turned everyday purchases into Carnival prizes. Carnival Tuesday proved that Campari knows how to command the road.

At Oxygen Mas, Campari set the tone early with a curated cocktail bar at the Cruise Ship Terminal. Masqueraders kicked off their journey with signature Campari cocktails before storming the streets in full colour and full flavour. The energy was electric at every major Carnival event. From Brunch and Soca at Orchard Park on July 5th to Wet Republic on Chocolate Beach the following day, the unmistakable Campari vibe pulsed through every crowd.

The brand also made a strong splash at Flair and A.M. Jambouree, making sure wherever the people partied, Campari
was right there, mixing, mingling and turning moments into memories. Carnival goers showed off their love for Campari mixes with Campari and soda water among the most requested drinks of the season. Patrons flocked to the Campari bars and couldn’t resist snapping photos with the stunning Campari promo team, who brought the brand to life with infectious energy and charisma.

Shoppers and fans were greeted by bold Campari branding at key off-trade locations proving that Campari’s Carnival presence wasn’t just in the parties, it was everywhere.

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