Food City’s ‘Back To School’ promotion a hit

Food City was in full back to school mode last Friday as employees dressed in their school uniforms as a reminder to customers to prepare for the new school term.{{more}}

The event, which was organized by Lisa Joseph, Wholesale Coordinator of Food City, was a part of the supermarket’s Back to School promotion. Employees were dressed in uniforms of Bishop’s College, Intermediate High School and the Technical College, complete with a “teacher”, Eurleane Olliverre.

“It’s a pleasant reminder of what it feels like to be in school, however in a working environment,” commented Joseph on how it felt to be back in her school uniform once again.

Customers also reacted well to the “students” presence at the supermarket, joking and laughing with the employees.



“They like it, they really like it,” said Bernice Coombs, Supermarket Coordinator. Although Coombs admitted that not many staff participated, Joseph wishes to make it an annual event. “Food City wants to use different ideas to be close to customers,” she stated.

Acting Teacher Eurleane Olliverre also stated that the employees’ participation showed consumers, specifically children, how they feel about Education. “If we look like them and interact with them, they become interested,” she stated. The promotion, which lasted the entire day, is among several at Food City supermarket. (SB)