February 15, 2013

Courts and Baptiste Kimmystic.Clo to unleash fashion promotional campaign

Words would soon be flying around the showrooms of furniture and appliance giants Courts St Vincent Limited, as the superstore teams up with a local designer to unleash its latest promotional campaign this weekend.{{more}}

The Fashionable Furniture at Courts campaign will see a number of free items being won by customers over the next two weeks, including tickets and credits for the Déjà Vu fashion show, being staged by internationally acclaimed Vincentian designer Kimon Baptiste.

Marketing manager of Courts Alexis John said that Courts and Baptiste’s Kimmystic.Clo, have teamed up to present a treat for customers who are fashionistas and have fine taste in furniture.

“Courts is pleased to be associated with Kimmystic.Clo in this venture, where the latest styles and fashion in clothing will be on the same stage, as you might say.

“On special during this promotion, are a number of traditional and contemporary styles from local, regional and international furniture suppliers, including Ashley.

“Customers purchasing any advertised furniture piece will get the opportunity to win their furniture absolutely free. You get to choose from a number of combo deals, and there are a big savings on a number of furniture pieces across the store.”

John also said that customers will be given a chance to win tickets to the show, which takes place at Indian Bay on March 2.

Also up for grabs, are ‘fashion credits’ which could be used to purchase clothing at the show, as well as fashion vouchers redeemable at the Levi Store, and Fran Paul Selections.

“In addition, the campaign kicks off this Friday with a mini fashion show today at noon on the Courts showroom floor, featuring clothing from Kimmystic.Clo, modelled by the women and men who would be at Déjà Vu, and a number of ‘live mannequins.’

“Then on Friday, March 1, we will have another fashion show, this time featuring Season 9 Project Runway winner Viktor Luna, who would be presenting pieces at Déjà Vu.”

John said that Luna will be there to sign autographs and meet with fans of fashion for photos.

“At Courts, we believe customers have a sense of style when it comes to furniture and fashion, and we are bringing these two forces together in our first promotional campaign, and first fashion show of the year, in the most stylish and elegant way possible,” John said.

The campaign ends on March 2.