September 7, 2010
SVG to highlight on ‘Four Weddings’ television episode

The St.Vincent and the Grenadines Tourism Authority’s recent collaboration with The Learning Channel (TLC) will come to fruition when the “Four Weddings” episode featuring a five-night honeymoon prize to Young Island Resort premiers on Friday, September 10, at 10PM ET.{{more}}

“We are delighted to introduce St. Vincent and the Grenadines to Four Weddings’ target audience. They will see that we have the most complete Caribbean destination for a romantic and memorable honeymoon,” said Glen Beache, Minister of Tourism.

“The destination weddings and honeymoons market is one of the four pillars of our marketing and public relations programme,” said Beache.

“Four Weddings” follows four brides with their own unique styles and traditions as they agree to attend and judge each other’s weddings. The basis of their judging includes food, dress, venue, overall experience and originality. The winning bride is awarded a luxurious honeymoon at the end of the show. Season 1 averaged 1.1 million viewers; the show is currently in its second season.

TLC’s innovative docu-series and reality-based programming include favourites Jon & Kate Plus 8, Little People, Big World, What Not to Wear, 19 Kids and Counting, Say Yes to the Dress, and LA Ink. TLC added to its menu of programming with Cake Boss and Ultimate Cake Off, and continues to expand into the food genre.

TLC’s daytime lineup includes the Emmy Award-winning A Baby Story. The channel is available in more than 98 million homes in the US, nearly 8 million homes in Canada and through the website at TLC is part of Discovery Communications (NASDAQ: DISCA, DISCB, DISCK), the world’s number one nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 170 countries.